trending research reports

The global  employee engagement software market size was estimated at USD 928.3 million in 2023 and is anticipated to grow at a CAGR of 16.4% from 2024 to 2030. The market growth is driven by organizations which are increasingly recognize the importance of employee satisfaction and its direct impact on productivity and retention. As businesses strive to foster a more connected and motivated workforce, the demand for tools that facilitate communication, recognition, and feedback has surged. The shift towards remote and hybrid working models has further accelerated the adoption of such software as companies seek to maintain strong engagement levels in a decentralized work environment. Additionally, advancements in technology, such as artificial intelligence and data analytics, are enhancing the capabilities of these platforms, allowing for more personalized and actionable insights into employee well-being and performance. As a result, the employee engagement software m...

The global  digital video advertising market  size is excepted to reach USD 659.16 billion in 2030 and is projected to grow at a CAGR of 20.0% from 2024 to 2030. The fusion of big data analytics with advertising offers promising growth prospects to the market due to the generation of vast volumes of user data. The vast amount of data has enabled marketers to carefully analyze user data and showcase specially curated advertisements according to the viewing trends of audiences. Additionally, the integration of analytics tools in advertisement platforms enables advertisers to analyze the effectiveness of advertising campaigns and thus make relevant changes as and when required. Blockchain technology is expected to offer exciting growth prospects to advertisers in the future. Blockchain, being a secure distributed ledger, provides the ability to safely track audiences, path, budget spend, and conversion rates to network participants only. A buyer can b...

The global  data analytics market  size is estimated to reach USD 302.01 billion by 2030, expanding at a CAGR of 28.7% from 2025 to 2030, according to a new report by Grand View Research, Inc. The data analytics industry is essential for improving business operations and reducing data loss. Moreover, it enables businesses to develop marketing strategies, accelerate corporate growth, and distinguish themselves from rivals while retaining procurement efficiency. These factors are expected to increase acceptance by numerous companies from various industries, propelling the data analytics market forward. Businesses use data analytics to make informed decisions by collecting available data, identifying industry trends, and adequately managing assets. Moreover, data close to the source or destination reduces server and network strain while increasing the speed of data uploads to on-premises or cloud systems. For instance, in August 2022, Thermo Fisher Scientific I...

The global  consumer electronics market  size is estimated to reach USD 1,782.60 billion by 2030, expanding at a CAGR of 6.6% from 2025 to 2030, according to a new report by Grand View Research, Inc. Recent technological advancements have led to the miniaturization of smart devices, and are expected to be key factor driving the consumer electronics industry. High investment, availability of cost effective devices due to mass production, and a range of diverse applications are also expected to be the key growth drivers. Consumers are narrowing their technology interest to devices that offer multiple functions. Single-function products such as portable music players, digital cameras, etc. have witnessed considerable decline owing to the advent of multi-function devices. For example, there has been a considerable rise in smartphone ownership in 2013, while ownership of digital cameras has declined. End users have become more platform-agnostic as they are open t...

The cold chain market is driven by the stringent government regulations imposed on production and supply chains, owing to the increasing number of food safety and pharma counterfeit incidents. Governments, across the globe, have stated various regulations and guidelines for storage and transportation of refrigerated products. For instance, in November 2013, the European Union passed guidelines on good distribution practices for medical products used on humans. To ensure safety and quality of the food products the service providers are engaged in vertical integration with the customers. The lack of cold chain facilities in developing economies leads retailers to heavily invest in developing their own cold chain logistics systems. Global Cold Chain Alliance (GCCA), a non-profit organization headquartered in the U.S., is a platform that enables networking, communication, and education in all the sectors of a cold chain. The core partners of GCCA include International Associa...

The global  carbon accounting software market size was estimated at USD 16.92 billion in 2023 and is expected to grow at a CAGR of 22.1% from 2024 to 2030. This is driven by increasing global awareness and regulatory pressure to reduce carbon emissions and address climate change. Organizations across various industries are adopting carbon accounting software to accurately measure, track, and report their carbon footprints. This software facilitates compliance with stringent environmental regulations and supports corporate sustainability initiatives by providing real-time insights into carbon emissions across operations. The rise in demand for transparency in environmental reporting, coupled with the growing adoption of ESG (Environmental, Social, and Governance) standards, is further propelling market expansion. Additionally, the integration of advanced technologies such as AI, machine learning, and IoT into carbon accounting solutions is enhancing their capabil...

The global  biofuels market  size is expected to reach USD 207.87 billion by 2030, registering to grow at a CAGR of 11.3% from 2024 to 2030 according to a new report by Grand View Research. The rising need for sustainable energy resources, coupled with favorable government regulations to reduce dependency on fossil fuels is expected to be a major driver for market growth. Biofuels are eco-friendly, and renewable and have proved to be a viable option in the European Union, the Americas, and Asia Pacific for power generation. The various advantages obtained by employing biofuel include sustainability and reduction in carbon footprint. The outbreak of the COVID-19 pandemic across the globe in 2020 resulted in a slowdown in the growth of this market. Delayed utility-scale projects due to lockdown measures, social distancing guidelines, and financial challenges negatively affected the demand for biofuels in the electricity generation segment. The COVID-19 pandemi...

The global  artificial intelligence in manufacturing market  size is anticipated to reach USD 47.88 billion by 2030 and is anticipated to expand at a CAGR of 46.5% from 2025 to 2030, according to a new report by Grand View Research, Inc. The substantial driver propelling the growth of the market is the escalating demand to manage progressively larger and intricate datasets, coupled with the emergence of industrial IoT and automation technology. The market's expansion is primarily attributed to the widespread utilization of big data, machine learning models, industrial robots, and the progression of the Internet of Things (IoT). Additionally, key macro drivers such as prioritizing value creation and delivering enhanced customer experiences contribute significantly to the notable growth observed in the artificial intelligence in manufacturing market. Innovations in computer vision technology empowered manufacturers to apply AI-based quality control methods. With ma...

The global  AI in oncology market  size is estimated to reach USD 19.17 billion by 2030, expanding at a CAGR of 26.17% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market is anticipated to witness significant growth owing to increasing prevalence of cancer among the global population, propelling the need to develop technologically advanced products to diagnose, treat, and analyze cancer. For instance, the International Agency for Research on Cancer (IARC) expects over 20.7 million new cases in 2023. Moreover, AI enables early detection, crucial for lowering mortality, especially through efficient screening programs. Emerging markets are witnessing a rising prevalence of cancer due to various factors, including lifestyle changes & aging populations. The surge in cancer cases in these markets creates a demand for advanced technologies like AI in oncology to improve early detection, personalized treatment, and overall patien...

The respected writer and futurist above, summed up fascinatingly in his words the beauty of advanced technologies and how they can be miraculous for the mankind. 5G services is one of those advanced technologies, which has the capability to boost connectivity not only among humans but also among vehicles, houses and other important devices and infrastructures that form essential part of human life. Multiple benefits of 5G technologies are coming to fore nowadays, as safety from the spreading contagion has become important and social distancing has become a key rule to abide by. 5G Services: Why? Basically, 5G in telecommunications is fifth generation technology standard for cellular networks, which was planned to be deployed in 2019 itself, but had to be postponed due to global emerging circumstances. 5G is the successor of 4G, which currently the fuel is running most of the cellular phones nowadays. When compared on the basis of capabilities, 5G clearly shows 4G who’s th...

The global  graphene market  is anticipated to reach USD 1.60 billion by 2030 and is anticipated to expand at a CAGR of 35.1% during the forecast period, according to a new report by Grand View Research, Inc. The increasing penetration of graphene in various end-use industries such as automotive, electronics, aerospace, construction, and medical is expected to boost the market’s demand. In addition, rising demand from various multi-national companies and research institutions for research and development purposes is further expected to escalate market growth. The ongoing research and development in graphene production is also expected to boost product utilization in various applications. For instance, the flash joule heating technique identified in 2020 showed promising results. Studies have demonstrated that the carbon-carbon bonds are reorganized into a graphene structure when significant amounts of electricity is passed through any carbon source. By using this...

The global  digital experience platform market  size is estimated to reach USD 30.41 billion by 2030, growing at a CAGR of 11.9% over the forecast period, according to a new report by Grand View Research, Inc. Incumbents of several industries and verticals have started using a customer-centric approach to deal with real-time customer data. Digital experience platforms (DXP) can help these industries in achieving a holistic view of activities, customer interactions, and data across multiple applications and touchpoints. Digital experiences offered by the companies also contain the potential to enhance customer engagement and increase operational productivity in the long run. As these, enterprises prioritize various components of digital experience to attract tech-savvy and self-educating customers. These factors would further supplement the growth of the digital experience platform industry. Increasing demand for CRM solutions owing to the shifting focus of end-us...

The global  marketing technology market  size is anticipated to reach USD 1,379.27 billion in 2030 and is projected to grow at a CAGR of 19.9% from 2025 to 2030, according to a new report by Grand View Research, Inc. Technology and communication help businesses grow and succeed while fostering relationships, improving organizational effectiveness, and letting people get to know one another. Technologies such as the internet, mobile devices, social media, and customer relationship management programs are just a few examples that significantly impact how companies communicate with potential customers. These new forms of communication are transforming the media landscape and the type of communications strategy businesses use. Consumers and businesspeople frequently use computers and smartphones to conduct online research, connect with others, and conduct business. Digital marketing is used in modern marketing. It might be described as a form of market...

The global  protein supplements market  size is expected to reach USD 10.8 billion by 2030, growing at a CAGR of 8.0% from 2023 to 2030, according to a new report by Grand View Research, Inc. The market is experiencing steady growth driven by several factors including shifting dietary preferences toward plant-based foods coupled with rising consumer awareness toward nutritional supplements. Consumers are becoming increasingly health-conscious as well as there is growing awareness of the potential health benefits associated with a plant-based diet. This trend has led to an increased demand for plant-based protein supplements, which are considered a healthier and more sustainable alternative to traditional animal-based protein sources. One of the main advantages of plant-based protein supplements is that they tend to be lower in saturated fat and higher in fiber than animal-based protein sources. They are also easier to digest, making them a popular choic...

The global  online on-demand home services market  size is expected to reach USD 14.7 billion by 2030, according to a new report by Grand View Research, Inc. The market is anticipated to expand at a CAGR of 16.7% from 2022 to 2030.  The rising number of advertising and marketing campaigns is a critical online on-demand home services market trend that will contribute to the market growth. Presently, vendors in the global online on-demand home services market are launching advertisement campaigns through different platforms to generate customer awareness and retain a solid customer base. North America is expected to offer tremendous growth opportunities for the online on-demand home services market owing to the easier accessibility of products and services and quick payment options. The rising number of advertising and marketing campaigns is a trend that will contribute to the market growth for online on-demand home services. Presently, vendors in the global m...

The global  contact center as a service market  size is expected to reach USD 17.12 billion in 2030 and is projected to grow at a CAGR of 20.3% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market growth can be attributed to the rising adoption of cloud-based contact center services by enterprises to offer better flexibility and customer convenience. Many organizations are adopting Business Intelligence (BI) technology, as it provides them with a holistic view of agent performance and helps measure how they are achieving organizational goals. Businesses are widely adopting cloud-based contact centers owing to benefits such as reduced integration, support, and IT-related costs, which could help drive the growth of the Contact Center as a Service (CCaaS) market. Moreover, numerous players are developing cloud contact centers to enhance operational functionality and flexibility for users. For instance, in January 2021, Infosys announc...

The global  commercial printing market  size is estimated to reach USD 598.06 billion by 2030, registering a CAGR of 3.2% from 2025 to 2030, according to a new report by Grand View Research, Inc. The rising demand for commercial printing for producing promotional material such as brochures, flyers, newspaper inserts, and pamphlets, among others, is expected to be one of the driving factors for the target market growth. The demand for commercial printing spans several industries, including manufacturing, advertising, food and beverage, retail, and healthcare. The growing advertising needs of businesses contribute significantly to the demand for commercial printing of advertising materials. Commercial printing primarily involves printing on different types of paper and canvas for packaging, publishing, or advertising needs. Typesetting, bookbinding, fulfillment services, designing services, and finishing, which include folding, cutting, and binding, are some of the...